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3rd April, 2013

Christie's International Real Estate returns as sponsor of the 2013 Tavistock Cup

Christie's International Real Estate has announced its return as a sponsor of the 2013 Tavistock Cup, taking place between March 25th and 26th at the Isleworth Golf & Country Club in Windermere, Florida.

The officially sanctioned PGA Tour event is a team competition, featuring top touring professional members of the Albany, Isleworth Golf & Country Club, Lake Nona Golf & Country Club and Queenwood Golf Club, as well as the newly-added communities of Oak Tree National Golf Club and Primland.

Now in its tenth year, the tournament will bring together an impressive roster of internationally ranked golfers – segmented into groups of four — in a head-to-head contest for prize money, hole-in-one prizes, charitable donations, and the coveted crown of World Golf and Country Club Champion.

With no ropes separating the world's best players from spectators, Tavistock Cup's exclusivity is heightened by the fact that it is invitation-only, with attendance limited to approximately 3,500 guests.

"We are pleased to once again sponsor this premier golfing event, showcasing top talent on a global stage", said Rick Moeser, Senior Vice President of Christie's International Real Estate. "Coupled with our history in several of the key markets represented, Tavistock Cup's reputation of excellence and worldwide exposure to an audience of highly qualified golf connoisseurs is a natural synergy for our brand and the portfolio of luxury properties we showcase".

The Tavistock Cup began in 2004 as a friendly cross-town rivalry between the golf club communities of Isleworth and Lake Nona—both exclusive affiliates of Christie's International Real Estate. In 2011, for the first time in its history, the Tavistock Cup expanded to a four-way competition, adding two new clubs, Albany, a luxury resort community in the Bahamas, and Queenwood, a classic Surrey heathland course outside London.

With this year's addition of Oak Tree National and Primwood, say the organisers, the six clubs represent the highest concentration of top-ranked golfers worldwide, collectively winning numerous international events and major championships. Since its establishment, the tournament has additionally contributed millions of dollars to philanthropic organizations worldwide.

Reaching nearly 120 million households in more than 200 countries worldwide, the two-day event will be televised on the Golf Channel in the U.S., Canada, China, and Japan as well as other international broadcast affiliates in the United Kingdom, Australia, Latin America and South Africa. Broadcast advertising from Christie's International Real Estate will air four times during this year's Tavistock Cup telecast. The television commercial will also be available on the day of its premiere on Christie's International Real Estate's newly-launched website and YouTube channel.





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